We are three JMU students (Zain, David and Zack) who are majoring in business
managment with T.I.E concentration. As we pivoted from our original idea we
stumbled onto a new technology of iron-on pockets for compression shorts and
yoga pants. After doing numerous customer discoveries however, we found a better
market for womens yoga pants. We then decided to customize the yoga pants based
on our customer discoveries. This takes us to where we are now, with our
prototype, and taking our first dozzen or so preorders, and all the revenue
coming in is in the form of profit due to our JIT ordering process.
managment with T.I.E concentration. As we pivoted from our original idea we
stumbled onto a new technology of iron-on pockets for compression shorts and
yoga pants. After doing numerous customer discoveries however, we found a better
market for womens yoga pants. We then decided to customize the yoga pants based
on our customer discoveries. This takes us to where we are now, with our
prototype, and taking our first dozzen or so preorders, and all the revenue
coming in is in the form of profit due to our JIT ordering process.